With Adidas buying Reebok for $3.8 billion, why shouldn’t Nike go ahead and buy Umbro. I think Umbro has lost some of its luster, but that’s where Nike comes in and lifts the brand. Nike will add the cache, or more correctly, show the cache that’s already there in a unique way, whether it’s via an ad campaign or viral video like the Ronadlinho now classic clip, hit the post, is it real or fake.
But there are risks…
- Coaching Courses